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PrestaShop 1.3 Beginner's Guide/Prestashop для начинающих


Год: 2010
Автор: John Horton/Джон Хортон
Жанр: All Books, Beginner's Guides, e-Commerce, Open Source
Издательство: Packt Publishing
ISBN: 1849511144
Серия: Beginner's Guide
Язык: Английский
Формат: PDF
Качество: Изначально компьютерное (eBook)
Количество страниц: 308

Описание: This practical guide follows the order of developing an active business. Packed with easy-to-follow steps with loads of screenshots and clear explanations, it follows a step-by-step approach to set up a PrestaShop e-commerce store from the very beginning through finding a web host, setting up your PrestaShop store, accepting money from customers, and planning for the future of your business.

Preface 1
Chapter 1: Building Your PrestaShop 13
Chapter 2: Shop Fitting and Layout 33
Chapter 3: Merchandising for Success 65
Chapter 4: Giving Customers More and Getting More Customers 91
Chapter 5: Tools, Newsletters, Extra Income, and Statistics
Chapter 6: Security and Disaster Recovery
Chapter 7: Checkouts and Shipping 169
Chapter 8: Get Set… 199
Chapter 9: Go… To the Future 233