Introduction Welcome 00:01:00
How we recorded this course 00:01:23
1. Introducing LinkedIn What is LinkedIn? 00:02:40
2. Signing Up Signing up with LinkedIn 00:05:11
3. Reviewing the Key Parts of LinkedIn with a Finished Profile Learning the Home page 00:04:22
Understanding the importance of the Highlights section 00:02:44
Exploring the personal summary 00:01:26
Reviewing work experience and education 00:01:31
Working through additional profile information 00:03:19
Understanding the importance of connections 00:02:42
Looking at the power of groups 00:02:29
Understanding how companies use LinkedIn 00:02:41
4. Creating Your Profile Building your profile starting with the highlights 00:03:15
Adding your work experience and education 00:03:16
Using groups to add depth to your profile 00:02:04
Understanding the difference between a public and private profile 00:01:51
5. Managing Connections Understanding why connecting is powerful 00:02:49
Selecting an appropriate networking approach: Open vs. closed 00:02:30
Reviewing connection settings 00:03:40
Accepting and sending invitations and messages 00:04:42
Giving and receiving recommendations 00:04:39
Accepting automatic connection recommendations 00:01:18
Connecting via groups 00:02:44
Using the Tweets application to grow your network 00:03:54
Understanding what your network statistics mean 00:01:51
6. Being Part of a Group Finding the right groups for you 00:02:12
Joining groups and selecting options 00:03:01
Being mindful of etiquette and communication within groups 00:01:24
7. Starting Your Own Group Why start a LinkedIn group? 00:01:29
Defining groups 00:01:43
Selecting options 00:02:50
Building your group membership 00:01:49
Managing your group 00:02:14
8. Seeking Jobs Looking for jobs on LinkedIn 00:06:30
Reviewing the Jobs section 00:04:23
Trolling the job board 00:02:33
Using keywords in your profile to increase visibility 00:04:11
Following companies and getting job alerts 00:02:31
Monitoring your network stats to know where to make adjustments 00:01:35
Using additional options: Buttons, service provider listings, and paid options 00:01:54
9. Recruiting Employees Searching profiles to find suitable candidates 00:02:59
Understanding the etiquette for approaching candidates 00:01:59
Assessing references 00:01:24
10. Marketing Your Business Using Linkedin for business 00:03:10
Setting up a business profile 00:03:16
11. Getting Involved with Communities Asking

s and providing answers 00:04:39
Engaging through group discussions and news 00:02:24
12. Using Applications What are apps? 00:01:36
File-sharing apps 00:01:08
Blog apps 00:02:53
Personal interest apps 00:03:22
Business info apps 00:03:14
Presentation apps 00:02:57
Professionally focused apps 00:01:19
Mobile apps 00:01:05
Removing apps from your profile 00:00:41
13. Editing Your Profile Completing your profile 00:03:43
Editing your profile to stay relevant 00:01:36
Managing your settings 00:01:57
Conclusion Next Steps 00:01:14